GAME SUMMARY

Goal:
• Engage users to the game trend.
• Encourage users to follow the star performers.

Suggestion:
• Change banner background to a bright backdrop
• Implement trend graph along with box score so users can understand the game movement easily.
• Compare stats leaders in each team and maintain a visual hierarchy using colours.

BOX SCORE

Goal:
• Improve the User Interface in a more intuitive visual solution.

Suggestion:
• Swiping tabs instead of scrolling bars.
• On the stats table, the background used saturation of the team colours so they don’t take away attention from the main CTA button.

“Scrolling bar is annoying.”

A NBA App User

PLAYER PROFILE

Goal:
• Users can understand the player better and save space from the original grid layout.

Suggestion:
• A new section of awards to show player’s career milestones.
• Changed to parallel layout and put season performance under the profile.

TEAM PROFILE

Goal:
• Maintain reusable components for development.
• Align conceptual and mental model.

Suggestion:
• Modular design on the layout. Keep the like button on the right hand side for usability and localisation.
• Visualise player influence using PER data with fire icon. Players avatars to let users understand the players better. Inspiration from game NBA 2K and football team formation.

TEAM STATISTIC

Goal:
• Clarify data jargons.
• Introduce star players of the team.
• Establish a clean and easy way for advanced data search.

Suggestion:
• Implement team stats leader.
• Combine year and season in the search filter.
• Explanation pop-ups.

TEAM COMPARE

Goal:
• An easy way to understand a team performance in both defensive and offensive way.

Suggestion:
•Impose rating charts. Users can see more by clicking compare to check out detailed quantitative data.